ON HOLD MArketing
This page offers a wealth of resources to help you craft your music on hold production. These resources encompass sample scripts and the megamixer, allowing you to select your preferred voiceover and music, and then listen to them in combination.
What is on hold marketing & how can it benefit my business?
On-hold marketing refers to the practice of utilising the time a caller spends on hold during a phone call to deliver marketing messages or promotional content. It’s an effective way for your business to engage with customers or potential clients while they wait, providing information about products, services, or special offers.
By making the most of this otherwise idle period, on-hold marketing can enhance customer experience and potentially drive sales or brand awareness.
70%
of customers get ‘extemely frustrated’ waiting on hold
80%
of customers say the experience a business provides is just as important as their product or service
34%
of callers who hang up will not call back